Loxion Kulture

FASHION IS not just about clothes. It is a statement about society, and about dress sense. It is about cultural identity and expression. It can even be a way of resisting oppression.

Soweto, the most metropolitan township in the country known for setting trends in politics, fashion, music, dance and language. This is interesting when one considers that the township was created to keep a ready supply of cheap labour under control by the apartheid government.

My project is about the creation and recreation of style, through street fashion in particular. Many mainstream critics and youth observers often overlook the role style play in social rebellion and identity formation. How style becomes a sense of masking oneself and expressing one’s dreams; and how it can be utilised as a tool and social coherence.

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